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Staci Hallmon
Redens Desrosiers
Staci Hallmon has been appointed senior vp arts and leisure occasions for North America at IMG, the company stated Thursday.
Within the function, Hallmon shall be in control of the technique and improvement for IMG’s portfolio of occasions, in addition to launching new IP, which features a World of Barbie expertise, launching in partnership with Mattel and Kilburn Dwell, in Santa Monica subsequent month. IMG’s occasions embody Frieze, Hyde Park Winter Wonderland, Style Festivals, The Large Feastival, Miami Open and New York Trend Week.
Hallmon involves the function after serving as senior vp and Basic Supervisor of BET Networks and beforehand working for 15 years at Essence, the place she led the Essence Pageant, as founding associate and chief income strategist at advertising company Ferocious Unicorn.
She is going to report back to Stephen Flint Wooden, govt vp and group managing director of arts & leisure occasions at IMG.
“We’re delighted Staci has joined IMG to guide our Arts & Leisure occasions in North America. We proceed to see sturdy shopper demand for dwell experiences and are all the time exploring alternatives to create one thing new or convey profitable occasions to new markets. We’re assured that with Staci on the helm, we will ship much more memorable, world-class experiences all through North America,” Flint Wooden stated.
“I’m elated to have the chance to develop and construct Endeavor and IMG’s North American experiential portfolio with dwell occasions that foster group and connection whereas celebrating the fervour factors of our shoppers,” Hallmon stated.
April 6, 9:20 a.m. PT: Up to date with extra data from IMG to make clear Hallmon’s duties.